Six months ago, Emanuela was burning $5,000 monthly on Meta ads for three Tulum developments. The results? A pathetic 3% booking rate.

"Out of every 10 expensive leads, only 2 would even respond," recalls Emanuela, Marketing Director at Zepto Real Estate. "Meanwhile, international buyers were booking with whoever responded first—which was never us."

The breaking point came on a Saturday morning. Emanuela found herself personally answering WhatsApp messages, knowing that by Monday, these hot prospects would be cold. European investors messaged while her team slept. Opportunities vanished overnight.

Then she discovered what top agencies were hiding: AI agents achieving 30-40% conversion rates through WhatsApp—without any human touchpoints.

Within 72 hours of implementation, everything changed.

The AI began responding to every inquiry within 2 minutes, qualifying buyers in perfect English, Spanish, or Italian, booking tours 24/7.

The results shocked everyone:

- Booking rates exploded from 3% to 31%

- Lead response jumped from 20% to nearly 100%

- Their head of sales: "In 18 months, I've never seen this volume of qualified leads"

- Ad costs dropped as Meta's algorithm learned to send better prospects

The real game-changer? Emanuela activated outreach for 370 "zombie leads" sitting dead in their CRM. Day one: 15 messages sent, 4 prospects immediately re-engaged.

"We deleted an entire stage from our sales pipeline," Emanuela explains. "There's no more 'waiting for lead response'—they're already engaged."

Today, while competitors waste 80% of their ad spend on forms that don't convert, Zepto captures nearly every lead at their moment of highest interest.

"I used to work weekends answering messages. Now our AI handles everything while I sleep. I honestly don't know what I'd do without it."